Developer Greg Hughes recently tweeted about his 20,000th sale of the excellent wireless syncing app, which is pretty kickass, when you consider that it retails for $4.99 on the Cydia Store.
If I had to make a list of the top ten features I thought would be included in the iOS 4.1 update, HDR photography would not have been on it. HDR really came out of the blue, and one developer told me he was 'shocked' to hear that the feature was included in the next iPhone update.
While games can certainly have the effect of creating reclusive individuals, OpenFeint has enabled a more social experience in many iphone and ipod games. This social gaming service has connected users to game-wide leaderboards, discussion boards, and competition platforms, and just announced today some additional features to come. OpenFeint will be adding PlayTime to its repertoire, enabling multiplayer features and voice-chat functions.
Not only is this big news for gamers, as it will enable games to be released a la Xbox Live, but it is also exciting for developers as well. Now you don’t have to be a top tier developer to create multiplayer functionality; PlayTime will enable Casual as well as Hardcore games to enable a switch from single player to multiplayer based on highscore competition, meaning that a developer only needs to have highscores in their game to be able to take advantage of PlayTime.
Watch for these cool additions to the app world as the OpenFeint 3.0 with PlayTime releases later this year. It is sure to change the realm of mobile gaming and introduce a completely new social experience.
This article was published by iphoneapplicationlist.com
TeleNav is the developer of a lot of mobile navigation applications, including AT&T Navigator for the iPhone. Now the company has come out with an iPhone version of a popular app that originally launched for the BlackBerry platform -- OnMyWay.
Apple recently began allowing developers to create their own iAds for the purpose of advertising in other applications, but as one developer points out, you may not get your money's worth when you use iAds for Developers. The developer iAds allows you to create an ad campaign around the iTunes Store page for your app, which allows users to see information about your app and even download it from iTunes right inside the iAd.
iAds for Developers is designed to be easy on the budget of even the smallest development companies. Priced at $0.25 per click through (as opposed to per impression), the ads are reasonably priced. But as developer David Smith found out, this method of generating new users may not be worth it.
On his blog, he writes, "From August 19 through August 25, I ran a campaign on the newly released iAd for Developers platform for our Audiobooks Premium app. The results were, to say the least, disappointing. For all the promise of selling your apps directly within an advertisement, it appears that so far this is not a viable way to drive traffic and create an economically sustainable promotion. For $1,251.75, my campaign generated a total of 84 downloads, thus a Cost Per Acquisition (CPA) of ~$15. For a $0.99 app, those economics just can't work out."
Even though the campaign didn't generate enough users to pay for the advertising, Smith did note on his blog that the two Apple representatives who helped set up the campaign were extremely professional and helpful.
You can read more about David Smith's reaction to iAds for Developers on his blog, Cross Forward Consulting.
via MacRumors
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